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Brig's Handbook of Methods & Research in E-Business (2 Volumes)

9781788354417

Zhicheng Guo,et al.

Publisher: Brigs Academics

£280


(For Online Orders)

About the Book

"Today there is demand for a business which is flexible enough to respond to any fluctuations in the running of the business. What differentiates an ondemand business from its competition is the fact that it is responsive in real time—as the events occur. This is possible only because all its business processes are thoroughly integrated, and the IT infrastructure exists in an ondemand operating environment. E-Business has gone through a number of changes in the past few years. Many enterprise companies were caught off-guard by the hype during the dotcom bubble and stumbled into it without fully understanding how best to harness the power of the related tools and technologies for their needs. Large and small business organizations around the world utilize internet and e-business technologies (IEBT) to support online or e-commerce and e-business activities. Utilizing IEBT improves efficiencies through automation of transactions; reduces intermediaries in the value chain to foster greater economic advantages; consolidates demand and supply through organized exchanges and ; facilitates product improvement as well as engenders innovative ways of selling existing products and services. Research and educational institutes as well as business entities make massive use of the Internet and the web as the ideal platform to make their work and to promote their products. The main aim of a generic research or educational environment is to look at explicit topics with studies and research, but one of the goals is disseminating and promoting such research, projects and activities. Even if not for-profit, such organizations need funds for their activities obtained as state funds or European contributions, or any other financing methods. The amount of financing is in some way related to the quality of the work done, the results in terms of scientific knowledge and technological transfer, but also is strictly related to the capacity of the institute to disseminate and promote researches, projects and activities. Studies, research and projects are the products and services of such organizations that still have a target market and therefore require the actions and methods of a typical business environment. Two-Volume ‘Brig’s Handbook of Methods & Research in E-Business’ employ empirical and theoretical/conceptual approaches to highlight insights on the global acceptance of electronic business (e-business) and other useful applications and conceptualizations in the area. The e-business is one of the biggest things that have taken the business by storm. It is creating an entire new economy, which has a huge potential and is fundamentally changing the way businesses are done. It has advantages for both buyers as well as sellers and this win-win situation is at the core of its phenomenal rise. Rising incomes and a greater variety of goods and services that can be bought over the internet is making buying online more attractive and convenient for consumers all over the country. As a symbol of globalization, e-business represents the cutting edge of success in this digital age and it has changed and is still changing the way business is conducted around the world. The commercialization of the Internet has driven electronic commerce to become one of the most capable channels for inter-organizational business processes. Two-Volume ‘Brig’s Handbook of Methods & Research in E-Business’ seeks to provide value to both e-business researchers and practitioners, with information sourced from differing regions of the world. The handbook covers a wide range of interesting, topical, and timely issues dealing with the acceptance of e-business applications or systems, business processes integration and management, the extension of e-business concepts to not-for-profit organizations, and the construction of a service innovation model. This comprehensive work will be of interest for knowledge seekers who want to understand emerging conceptualizations, processes, and behaviors in the e-business domain."

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